GAF Materials Corporation: Award-Winning Designs and Video Production.
From brochures to educational videos, delivering impactful creative solutions for North America’s largest roofing manufacturer.
As my first role out of college, I advanced through multiple positions at GAF Materials Corporation, ultimately becoming Assistant Manager of Video Productions. Collaborating with an exceptional in-house Creative Services team, I contributed to a range of projects, including magazine ads, multi-page brochures, and award-winning video productions. Our team’s work supported GAF's growth, product launches, and the successful merger with ELK Roofing.
Print Designs
Brochure for the Garden Roofing System, showcasing the product's eco-friendly benefits with a modern, clean design aesthetic.
Video Production
Chasing A Dream: Developing The World's First Advanced Protection Shingles
An Educational video detailing GAF Materials Corporation’s internal Research & Development’s quest to develop the “World’s First Advanced Protection Shingles”
One-2-One: Color Section
An educational video highlighting proper color selection for roofing shingles, combining motion graphics, videography, and on-screen text